Privacy Policy

Privacy Policy

ZMS Cables Import and Export Co., Ltd (“ZMS Cables”) has long recognized that individuals and other legal entities value the data with whom it does business. Modern information and communication technologies play a fundamental role in the activities of ZMS Cables, which aims to balance the advantages of technology with the rights of its customers and contacts to prevent the misuse of their data.

This policy applies to your use of this website (the ” Website “) and the personal data you provide to ZMS Cables through this Website or in any other way. This policy sets out how your data will be collected, processed, and stored. The information you provide to ZMS Cables or that ZMS Cables obtains about you will always be used only for the purposes outlined in this policy to support your relationship with ZMS Cables. It will not be given or sold to any outside organization for marketing and solicitation purposes.

ZMS Cables reserves the right to change, modify or update this statement at any time. ZMS Cables will notify you of any changes by posting a notice on this website and may contact you to request your consent to any material changes. If you continue to use the Site or provide personal data to ZMS Cables after being notified of any such changes in this manner, you will be deemed to have agreed to the terms of the new policy.

ZMS Cables Co., Ltd
ZMS Cables Co., Ltd is a company registered in China with its registered office at Room2002, 20th Floor of Building1, No.238 of South Tongbai Road, Zhongyuan District, Zhengzhou City, China.

For the Data Protection Act 1998, ZMS Cables Co.,LTd is the data controller of any personal data provided to it or obtained through this website and is registered with the China Industry and Taxation Bureau.

Your consent to processing and your rights
By using this website, and/or otherwise providing ZMS Cables with your data and/or generating personal data through this website, you consent to the processing of your data in the manner set out in this policy.

You may review or request correction of any of your data held by ZMS Cables at any time. ZMS Cables is permitted by law to charge a small administration fee for providing this information to you. You may also object, free of charge, to the further use of your data, for example for direct marketing purposes, by contacting ZMS Cables at the following contact details.

Collection and processing of your data
In some cases, ZMS Cables may ask you to provide personal information such as your name, email address, company name, business address, domain name, telephone or fax number, purchase history and ordering information, and related data. Your response to such inquiries is entirely voluntary. ZMS Cables monitors and records telephone conversations for quality and training purposes, including improving customer service, and monitors emails sent to ZMS Cable’s email accounts. ZMS Cables will also collect and process any communications between you and ZMS Cables.

ZMS Cables also collects technical information relating to your use of the Site. This information is collected automatically through the use of cookies and does not require any action on your part. This information relates to whether you visit the Site, how often you visit, and which parts of the Site you visit most often. For more information about the use of cookies on this site, please see the “Cookie Policy” below.

ZMS Cable will process your data in the following ways.
(a) Providing you with access to this website.
(b) To analyze, administer, support, improve and develop ZMS Cables’ products, services, and web-based offerings.
(c) To process orders and provide after-sales service.
(d) To keep you informed of important changes or developments at ZMS Cables.

ZMS Cables may also use your data to send you further information about its products or services (other than specific information that you have requested or need to be sent to you.) ZMS Cables may send such information to you by email, post, fax, or telephone unless you have registered with the Mail Preference Service to indicate that you do not wish to receive communications in this way. You may opt-out of receiving such communications at any time by contacting ZMS Cables at the contact information below.

In general, you can visit this website without disclosing any of your data. However, certain areas of the Site require disclosure of personal data to complete its customized functions and may not be available to those who choose not to disclose the required information.

Disclosure to Third Parties
ZMS Cables may disclose your data to third parties for business administration purposes, such as order fulfillment and payment processing, and to its professional advisors.

ZMS Cables may disclose aggregated statistics about visitors to its website, customers, and sales to describe its services to potential partners, advertisers, and other reputable third parties, and for other lawful purposes, but these statistics will not include personal data (including any information that could identify you).

ZMS Cables may disclose your data if required to do so by law or if ZMS Cables believes that such action is necessary to protect and defend the rights, property, or personal safety of ZMS Cables or its employees, the Site, or visitors to the Site. zMS Cables may also disclose your data in connection with a sale of all or any related portion of ZMS Cables’ business and/or assets to potential buyers or investors.

Expression of Consent
The individual named has expressly and without obligation consented verbally, by e-mail, or in writing to our holding the relevant information and to contact him/her accordingly within a pre-determined period of time.

Legitimate interests
The use of the data is due to the named individual:
i) to contact us directly with an interest in our products or services
ii) working for an organization that is currently or has previously requested a quote and/or order our products or services.
iii) working for an organization whose position or terms of reference can reasonably be assumed to include the procurement of cable products or related services or to be able to influence decisions about who is appointed as a supplier of such products; or
iv) work for an organization where there is a clear synergy of cooperation on a project that is beneficial to both companies.

Contractual obligations
The data held is required because the individual is:
i) the contact person on any contract document and/or holds an account management position with a company to whom we provide cable products or solutions, or with whom we contract to provide products or services.
ii) The individual or representative of an organization who requested and/or received payment from ZMS Cables.

Data held under legal interest will be retained for a maximum of 8 years after the last inquiry and up to 25 years in the case of orders placed. or until we are notified of a change in their role or change of company. This time period reflects the traceability of the cable, the project schedule, the procurement process, and the life of the financial security of the main works.

Data held under contractual obligations will be maintained for a standard period of 7 years as required by our auditors and banking providers, and for product traceability purposes, this data will be linked to accounts for a maximum of 25 years.
In addition, ZMS Cables will provide the requested information to any regulator, government agency, or other such organization following its obligations.

The right to be forgotten
At any time, people have the right to request to see information about them and to request to be “forgotten”. Such a request will be acknowledged and completed on time, and all information not related to contractual obligations or information required for regulatory reasons will be purged from our systems.

More Information
If you require more information about our GDPR practices, the systems, and protocols in place to protect information and comply with the regulation, or to request information to be held and/or invoke your right to be forgotten, please send an email to

Security and Data Retention
ZMS Cables has security measures in place to protect your data from unauthorized access and to prevent unlawful processing, accidental loss, destruction, and damage.ZMS Cables has implemented a security policy to prevent unauthorized access. Unfortunately, the transmission of information via the Internet is not completely secure. Although ZMS Cables will use reasonable efforts to protect your data, it cannot guarantee the security of data transmitted to this website. Any transmission is at your own risk.

ZMS Cables will retain your data only for as long as is reasonably necessary for the purposes described in this policy, or for as long as is required by law, whichever is longer.

If you have any questions about this data protection statement, ZMS Cables’ data processing practices, or your dealings with this website, you can contact ZMS Cables by email ( or by post to the address below.

ZMS Cable Co., LTD
Room2002, 20th Floor of Building1,
No.238 of South Tongbai Road,
Zhongyuan District,
Zhengzhou City,